We recently talked about your tone of voice online and if your blog is attracting the right audience. Both are very key points for blogging but there are more key factors/tips that you need to consider when you are working on your blog. Below are our top 10 tips for blogging and we hope you find them helpful!
1. Stay on topic
This is similar to what we talked about in a previous post in making sure you are posting the correct content to reach your target audience. Don’t lose your audience by going off topic and writing about something completely random and unrelated.
2. Create a schedule
A big part of blogging is actually finding the time to sit down and write your posts. Creating an editorial calendar of all your upcoming posts helps you stay organized and better manage writing your posts
3. Blog regularly
You definitely don’t have to write a post a day and if you do you most likely will get really burnt out. Instead, figure out the time when your followers are the most engaged and schedule your posts for then. You may blog only on Tuesdays and Thursdays but just make sure you are consistent with your days so that your readers will know when to expect new content.
4. Quality over quantity
It is better to write two quality posts a week instead of five posts that you quickly throw together. Your readers won’t come back to your site because you post every day; they will come back because you have great content.
5. Write with keywords in mind
We have mentioned before how keywords are important in your website’s SEO and ways to find your perfect keywords. The same is true for your blog posts. Think about how people will find your post and choose keywords to use throughout your post that will help increase your visibility.
6. Spell check
You want to always portray a professional appearance no matter what business you are in. Always make sure to check your spelling and grammar for every post.
7. Keep content current
Make sure you are keeping your blog relevant by talking about current trends and news. It will make your blog seem outdated if you are talking about news six months after it happened.
8. Promote your posts
It’s not enough to just write a post and then move on to the next. Make sure you are promoting it on your social media channels and also pitching it to other bloggers who may be interested. Your goal is not only to write good content but also for it to be read by as many people as possible.
9. Interact with your comments
Blogging builds a community so make sure you don’t neglect your community by not engaging with them in your comments section. You want people to come back and continually read your articles so engaging with them makes them feel more involved and connected with you and your blog.
10. Check your facts
Your reputation is on the line so make sure when you are talking about news, statistics or any other facts in your post that they are correct. It is also a best practice to cite your source and link back to the original article from where you got your facts.